“Measure Twice, Act Once: Simple, effective sales and marketing metrics”

How will we know it’s working?

What if I told you that is a loaded question to ask a consultant? This teleseminar will identify communication traps that slow marketing campaigns and business development efforts to a crawl and then offer some advice on what works best when establishing KPIs.

January, 17, 2017

Measure Twice, Act Once is an all-new program designed and delivered by Greg Chambers which focuses on the challenges of establishing effective metrics that not only track and monitor results, but help you effectively assess them too. This seminar is designed for business leaders that want to manage their marketing and sales teams more effectively. Conversely, it will help sales and marketing teams communicate with their leadership in a much more effective way.

Attendees can expect the following improved results and outcomes:

• Embracing simplicity over complexity for better discussions.
• A new focus on finding single leading and lagging metrics.
• Getting a faster Return on Investment from campaigns.
• Outsmarting your metrics by understanding the nature of measurement and management.
• Preparing your team to get real or get moving.

This unique seminar, which will uses real stories from Greg’s experiences with clients, will focus on the process behind identifying metrics and narrowing your focus to the ones that will get the results you’re after. Greg has helped advise on metrics and measurements in industries from professional services to savvy technology sales organizations and this presentation will help anyone tasked with getting results.