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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #201
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
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  • Everyone wants to enjoy the weekend. Encourage your people to plan Monday before leaving Friday. A simple list of 3 things to make Monday great helps everyone have a great weekend including Sunday night.
  • You and I know the way to get the most done in the least amount of time is eye-to-eye, belly-to-belly, knee-to-knee. Make it easy for you team to do. Give them permission.

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Sales and marketing Newsletter

GREG’S RIGHT FIT NEWSLETTER #200
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Each new piece of technology is either going to enhance your existing process or train you on a process based on someone’s best practices. It’s up to you.
  • You will do well to remind your people face-to-face communication uses tools our culture has passed down to one another for generations. Important conversations need to take place face-to-face.

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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #199
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Talk to strangers. If you have trouble initiating conversations, wear a brightly colored shirt and smile. It does the trick.
  • Help someone in need. A stalled car, a flat bicycle tire, a fundraiser request. You’ll get more from it than you give.

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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #198
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Re: tipping. Last week a study on Uber riders showed 60 percent of riders never tip. On the flip side, 1 percent always tip. Take this as a reminder it doesn’t take much effort to be in the 1% of something, but it does take consistent effort.
  • Ever pick up the bill for no reason? Comedian Deon Cole does a bit on picking up the check that made me laugh. Next week, just grab the check. I’m sure it all evens out in the end, but even if it doesn’t, you’ll feel like you did something.

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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #197
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
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  • Starting a thing is the best way to get it done. There’s something about a task we’ve started but left undone that stays with us. Writers do it all the time, it works.
  • Selfishness helps your people get things done too. If it’s a task beneficial to them it’s more likely to get done than tasks benefitting others. Hot-tip: make it about them.

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Sales and marketing Newsletter

GREG’S RIGHT FIT NEWSLETTER #196
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Each time doing strategy work the most fun is brainstorming the future via exercises on preventative and contingent actions. You can use them to cement a sale too. “Engagements are never perfect. I bet if we put our heads together we could come up with common issues and how we’ll handle them right now.”
  • Good decision making in the real world is often just two actions: Make a decision. Then make it right.

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Sales and marketing Newsletter

GREG’S RIGHT FIT NEWSLETTER #195
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
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  • One challenge your people have with prospect meetings is getting (and staying) on track. They chat too much or are too serious. Have them use written agendas and share them to start the meeting. It gives them a nice way to uncover new issues (“before we start…”) and get permission to go into overtime (“…we’re not done, should we continue?”).
  • Need your people answering direct pricing questions better? Tell them to use ranges and couch it in language like, “I don’t know enough about YOUR exact situation to give a quote, and I hate to even give a range because you’ll remember the low end and I’ll remember the high. . .BUT, if you were to twist my arm I’d say companies looking for the results you want tend to invest between X and Y.” Then move on.

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Sales and marketing Newsletter

GREG’S RIGHT FIT NEWSLETTER #194
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Research shows that what has happened, will happen. Be ready for it next time by taking notes and playing out alternate scenarios.
  • “You’re right, you’re right, we need to do that,” means you still have work to do for buy in. “That’s right,” are the words you’re listening for to tell you if you’ve gotten through.

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Sales and marketing Newsletter

GREG’S RIGHT FIT NEWSLETTER #193
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Some look to motivation as the cure for employee engagement, my past self included. Today I’m convinced it’s momentum, not motivation we should be looking at.
  • Momentum, specifically helping employees gain momentum, leads to increased engagement. Check it against your experience, when you have been most engaged is it because you were being sparked and prodded, or is it because obstacles were being moved out of your way?

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Sales and marketing Newsletter

GREG’S RIGHT FIT NEWSLETTER #192
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Hope is not a strategy, they say. That may be, but hope is a useful mindset compared to doubt, especially when it comes to finding new business because it leaves your brain open to work on possibilities. I’m saying you’ve got a chance.
  • One’s principles are useful when dealing with generalized circumstances, but not so helpful when digging into specifics. Keep that in mind when hearing a prospect say something you’ve heard before. Double check meaning.
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