Think Like Your Customer in 3 Steps Watching the US Track & Field Outdoor Championships this weekend put me in a reflective mood. My middle child loves the sport and is learning how much time and effort it takes these elite athletes to reach their potential. He can tell me all about building a base, […]
Taking Action – What To Do When You Feel Stuck You feel stuck. It’s a terrible feeling. It’s not the way you pictured things unfolding. Now it’s time to get unstuck. I’ll give you a quick 3 step process to help. It’s worked for me. It’s worked for others you know. The hardest part is […]
Building Trust in an Instant World This morning I was roused from my slumber by a persistent low-level buzzing. Someone’s phone was sitting out and in the early, early morning silence the vibrating ringer was literally making the house buzz. It turns out that my son left his phone on the fireplace mantle, which lies […]
Analytics Return on Investment Continuing the Analytics fest that’s been going on in my world, I want to introduce you to Avinash Kaushik, a Google co-founder who can be found espousing wisdom at his blog Occam’s Razor. Recently Avinash posted an article called
Marrying Your Content Strategy and SEO Strategy It’s about time you two met! Great Content, meet Excellent SEO. Excellent SEO, meet Great Content. If you’re not familiar with the world of Search Engine Optimization (SEO), you’ve been missing out on a great re-branding exercise.
How to Re-Design Your Website – Three Considerations As a youth, I was friendly with the son of a prominent architect. It was high school and this friend started dating a girl that I knew from grade school. She lived in a big house. A really, really big house. With a tennis court. A court […]
A 91 Point Checklist to optimize Website Conversion This kills. Cruising the SEOMoz blog and came across this post: Holy Grail of eCommerce Conversion Optimization – 91 Point Checklist and Infographic I’m a sucker for anything that looks extensive and exhaustive.
Starting a Business Part 2 Revisiting my earlier note about Starting a Business – Cash Flow and I see that I promised a book. I have no idea how people find the time to accomplish such lofty aims, but I’m sure it has something to do with time management. Regardless, besides seeing that a book […]
Selling to Problems, Part 2 This wasn’t supposed to be a series of posts (Part 1 is The Question Box for Sales Prospecting), but after a lengthy email exchange I’m going to take the concept of selling to problems a step further. And I’m going to do it via consumer goods.
Companies hire me to help them speed up growth. I do that by helping them design sales practices that fit their size, disposition and unique culture.
Call and find out what that looks like for your organization.
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A short note every Friday afternoon with tips on getting more done in less time. . .next week.
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