Tag Archive for: wall street journal

Tell a Story, Increase New Customer Acquisition

Tell a Story, Increase New Customer Acquisition Those who have worked with me in the past probably knew this post was coming. The power of the story. Using analogy to communicate. It’s how we as humans have communicated from the beginning. With stories. It’s how we’re wired.

What’s a Facebook Follower Worth?

I love reading articles like this: What’s a Facebook Follower Worth? – Wall Street Journal Some exerpts: