Book Reviews – Gladwell, Khan, Ripley, and Seligman

Book Reviews – Gladwell, Khan, Ripley, and Seligman Like most of you, I’m working on 2 or 3 books at any moment because outside of the “mental Chinese food” from the likes of Baldacci, Grisham and Cussler, I find it hard to grind through a single book in one sitting. That brings me to 4 […]

The Sales Training Weekly Landing Page

The Sales Training Weekly Landing Page We’re about a week away from launching our self-paced online sales training tool, Sales Training Weekly. As Drew hammers away at the back end of the program, we’ve started working on the main selling page. The “landing page” in common internet marketer parlance. You can view the landing page […]

Small Business Decision Making – Start With Non-Negotiables

Small Business Decision Making – Start With Non-negotiables Back to the mailbox and voice mail for topics. One of my favorite topics is Decision Making because when out “developing business”, I’m beholden to my prospective clients’ decision making skills. I’m obsessed with the topic. In helping my clients make good decisions, I listen very carefully […]

Complex Lead Generation: Start with the F Word – Focus

Complex Lead Generation: Start with the F Word – Focus The common theme of conversations lately has been “but Greg, why aren’t we telling them about X?” Comments like that come immediately after a recommendation to Focus the Message to a single problem and solution. Well, maybe after everyone sees the first campaign come to […]