Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #226
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
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  • Sales trainers love to talk about selling value as if it’s something your people do. It’s closer to the truth to say we need to uncover or unlock client value. The only way to do that is through better conversations.
  • I keep a set of 3×5 cards filled with language prompts to improve my communication skills. Like “Client says” or “Client asks” on one side, and my reactions on the back. It’s funny how many times I remind myself the best response is, “What do you mean by that?”
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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #225
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Most end of life happiness studies say love, friendship, and family bring happiness. Gaining wealth comes in a distant second. Most messages we get from marketing and society suggest the opposite. Try to keep a balance.
  • Building momentum is hard when we’re out of balance. Bad health? No financial security? Unreliable support system? No higher purpose? All are bad for building momentum. Check your people’s balance next week.
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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #224
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Ever wonder about the benefits of work? Psychologists say it’s social contacts, support, structured time, mental activity, new skills, personal achievement, and social status.
  • Ever wonder where a new manager should focus? Start by drawing distinctions between the best performers and the next best performers. Avoid best to worst comparisons, think about getting #2 closer to the top.
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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #223
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Dismissing employees is never fun, but if you have to do it be true to your beliefs. There’s usually a “culture gap” between beliefs and behaviors, but don’t let extraordinary events turn it into a culture chasm.
  • Usual and customary routines may be changing, but stay in touch with your people and customers. I talked to one who said, “When this started, it was nice not to get so many calls. Now I kind of miss it.” Call that guy.
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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #222
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Beginning Monday, if you don’t do this already, have your people submit a list of 3 things that if done by Friday, they’ll think to themselves, “You know, this was a good week.”
  • Listening and giving someone undivided attention is hard when you’re face to face, harder when you’re on web meetings, and hardest when you’re on the phone. Knowing this, use more listening tools like verbal acknowledgments “yes, go on,” restating “so what you’re saying is,” and questioning “wait, let’s go back to your earlier point.”
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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #221
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Looking at this Techniques for FIT section of the newsletter (extra time on my hands) it’s now over 800+ tips. The first one, “Schedule your day around just a few priorities. Get them done and move on with a sense of accomplishment,” seems fitting for this pandemic age.
  • Each time the vision changes, give your leaders time to decide how they will react. They’ll either get on board, go away, or stay, but be bitter. Beware of the latter group.
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Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #220
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • Right now is the time to worry about your people’s mental health. The unrelenting pressure of the unknown and the nonstop news cycle, combined with staying at home is a lot. Do a prolonged check in with your humans this week.
  • Listening is hard and as many of us are finding out, listening via online meeting tools is even harder. So many things to look at in the background! Knowing this, slow down the rate of communication and check for understanding amongst the quieter members of the group.
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Another Chamber of Commerce Day – Greg Chambers 3/24/20

I wish I cared.
The sun shines today with no pesky breeze.
The dog patrols the border with an extra pep in his step,
Life presses through the remaining leaves while
The neighbors are out, sporting
hats with wide brims, gloves, shovels
Eager to sit and squat and toil in black dirt
For yet another year.

Read more

Sales and marketing Newsletter

GREG’S BUSINESS GROWTH NEWSLETTER #219
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Quick notes to help you grow your business in less time with less effort. . . sometime next week.

In this issue:

– Techniques for FIT
– Being Human
– Random Stuff

Techniques for FIT
——-

  • On the hunch working from home for a long stretch is new to you, take note. Minus office distractions, you will get a lot done in a short period of time. Don’t fight it. When you’re done, move on to something non-work related. Guilt free.
  • Focus has its drawbacks. The main one being lack of movement. Wilson the dog makes sure I’m moving once every 20 minutes going in and out. . .and in. . .and out. If you don’t have a Wilson, my bride tells me an Apple Watch does the same thing, without the muddy paws.
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Sales and marketing Newsletter

A Special GRFN – #218-b on strategy and planning today
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“There’s something happening here
What it is ain’t exactly clear.” – Buffalo Springfield 

After the last newsletter, one of you reached out and asked if I would share more from the conversations I’ve been having about COVID-19. At the risk of coming across like the Wing-Stop email I just got (wait, I went to WingStop? They have a COVID-19 policy?) I’ll share some information. The details of my meetings won’t be helpful, but you may benefit from a few high level takeaways across organizations.

I’ll split this into two sections: big ideas and specific topics they’re focusing on. I’d say there have been two big ideas and four topics. Read more